| Judul | Basic Marketing : A Global-Managerial Approach /William D. Perreault, E. Jerome McCarthy |
| Pengarang | Perreault, William D. McCarthy, E. Jerome Perreault, William D. McCarthy, E. Jerome |
| EDISI | edisi 15 |
| Penerbitan | Boston :McGraw-Hill,2005 |
| Deskripsi Fisik | xxxix, 793 halaman : 27 cm |
| ISBN | 72525231 |
| Subjek | [n.n.] |
| Bahasa | Inggris |
| Bentuk Karya | Buku Teks Umum |
| Target Pembaca | Umum |
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|---|---|---|---|---|
| 06/00145 | 658.1 PER b | Dapat dipinjam | Perpustakaan Universitas Terbuka - Lobby Lantai 1 | Tersedia |
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